***CONGRATULATIONS, Olivia Fletcher!!!***
Social media has enabled me to connect with more people, become more outgoing, and has facilitated me being able to better connect others with resources and support causes that are important to me.
I know you will be shocked but I have never been much of a career girl. I've had lots of jobs, good and bad, but nothing I really loved and excelled at aside from doing promotions for my college radio station. In retrospect, I kind of wish I'd payed more attention in advertising class instead of booking bands and making flyers all the time. At the time, I didn't really think that was viable work but it sure beat selling records at Tower. (I will admit that selling records at Waterloo was actually pretty awesome most of the time I worked there.) I always had a sense of unease with anything remotely corporate and kept to the odd jobs I felt meshed best with my self-imposed underdog status. Suffice it to say, being gainfully employed has never been my forte but, luckily, I've always had a knack for social interaction.
Why am I telling you this? Since I started blogging, I've developed an unhealthy interest in the world of social media. I like the unpredictable juncture of emerging technology and bare-bones person-to-person contact. Having been off the job market for some time now, I've been perusing business books and trying to figure out where I should start looking once Jasper is in school full time. Basically, I want to know how to put everything I already know to work NOW, which is almost entirely different than the work world I was in a decade ago, pre-kids and settling down.
I was pleased to be able to review Jay Baer and Amber Naslund's new book The Now Revolution because it doesn't waste a lot of time trying to convince you that the social web is here to stay. It pretty much assumes you already know that. What it does do is tell you how you can implement some simple changes to help you become more adaptive and keep up with the world around you.
Baer and Naslund break it down into “7 Shifts To Make Businesses Faster, Smarter & More Social” that are immediately actionable. The case studies cited are engaging and applicable and the whole thing reads like you're talking to a peer, not being preached at, which was refreshing. (In fact, the only time they lost me was when they started using football analogies. The business stuff I could wrap my head around but I know nothing about televised sports…) Oddly enough, there are a zillion parallels between using social media for business and parenting. Listening, empowering, respect, forward-thinking… good for your kiddos and good for your corporate culture.
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To enter and win a copy of The Now Revolution, please comment on this post and let me know how you've changed because of social media.
Entries will be accepted through March 30th and I'll pick the winner using Random.org. US readers are eligible.
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Make sure you leave an email address in your comment or that you have one accessible on your blog so you can be contacted if you win!
In accordance to the FTC Guidelines and WOMMA Code of Ethics, I am disclosing that I received a copy of the book to facilitate this review but all opinions are strictly my own.
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