We love comic books in this household. And superheroes. Just between you and me, I've always been more partial to the Marvel universe than that other realm. The Marvel superheroes always have more humanistic flaws that I can relate to. They sort of teeter on the brink between superhero and supervillain. Well, you can see how I'd like that…
Anyway, back to shopping. I decided to go to Walmart while the kids were in school because it's Halloween season and I don't like arguing over candy and costumes. Especially while I'm trying to concentrate on serious business. Like, for example, using the augmented reality Avengers app Super Hero AR to enhance my shopping with Avenger-y goodness– another Walmart exclusive.
Using the app on your mobile device, you can scan special Avengers displays throughout Walmart and unlock a "Which Avenger are You?" quiz as well as interactive animations and sounds. Kind of cool! This big display lets YOU interact with the Avengers.
Point your mobile device at it, using the Super Hero AR app, and be surrounded by the Avengers!
You'll also want to pick up a MarketSide pizza or two, emblazoned with your favorite Avengers. I tried to use the app on the signage above the pizza display but it wouldn't work for me, sadly. Captain America = Pepperoni, Iron Man = Five Cheese, Hulk = Everything. I got cheesy breadsticks, too. Nom nom.
When I got home, I was impressed with how nice the Walmart exclusive Avengers graphic novel is. It's full-sized and full-color, with glossy, thick pages. I was expecting something smaller and more perfunctory but this is the real deal for Avengers fans. Jasper ran off with it, immediately.
We also used the app to check out the AR features on the DVD packaging and pizza box. So cool- you get a whole little Marvel universe to interact with. This is way more impressive in person, I have to tell you. It looks very 3D and you can see it in 360º! Squint at my screen shot and you can see all the Avengers hanging out on top of skyscrapers, as superheroes are wont to do.
To see my whole shopping/Marvel Avengers Superhero AR app experience, check out my Google + album.
Keep up with all things Avengers by liking Marvel on Facebook and following @Marvel on Twitter.
In accordance to the FTC Guidelines and the WOMMA Code of Ethics, I am disclosing that I am a member of the Collective Bias™ Social Fabric® Community. This content has been compensated as part of a social shopper insights study for Collective Bias™ and Marvel. #MarvelAvengersWMT #CBias #SocialFabric. As usual, all opinions are my own.